BA (Hons) Tourism Management with Entrepreneurship

 tourism mgt with entrepreneurship banner

Hospitality, Events and Tourism

Quick info & apply now

Fees and Funding

Here's the fees and funding information for each year of this course

Overview

WHAT YOU'LL LEARN

MODULES

  • Core Modules
    Close

    Personal Skills for Hospitality, Events and Tourism (Mental Wealth)

    The aim of this module is to equip you with an understanding of the importance of continual self-evaluation, personal development and skills necessary to progress in your professional life to ensure a minimal gap in the academia and industry skills requirements. It sets the base for personal skills audit and SWOT analysis of skills essential for and transferable to the HET Industries thus increasing one’s future saleability through a strong skills base for the experience industry.

    Close

    The Business Environment for Hospitality, Events and Tourism

    The aim of this module is for you to investigate the business environment in which the events, hospitality and tourism industries operate in.  It considers and evaluates appropriate elements of policy, law and practice within each of these service-based industries, including commercial, public and voluntary sectors. The module will detail how providers respond to and reconcile both commercial demand and social need in relation to market segments. 

    Close

    The Event Industry: Concepts and Approaches

    This module sets out to develop the planning, decision-making, negotiation and communication skills needed to effectively manage, within the event sector. It considers the various elements of the events industry from its structure to impacts as well as ways of mitigating and balancing the impacts. It will also provide an overview of the array of opportunities available in the events organisation management environment, and the skills required to work in the events industry which may draw on some elements of the Mental Wealth module.

    Close

    Introduction to People, Organisations and Management

    The module introduces you to the variety of work organisations in the Hospitality, Tourism and Events environments, and the various forms they take as well as understand and explore different approaches to the management of people within organisations and the consequences for employers and employees. It will equip you with the necessary skills to understand the human resources process and requirements within the experience and visitor economy.

    Close

    Service and Experience Marketing

     In this module you will learn about a range of concepts, tools and techniques that will both broaden and deepen your understanding of service and experience related marketing principles – with an emphasis on the importance of authenticity and earning the trust of the customer. Key areas of study include the marketing mix for services, target markets and segmentation, marketing planning, branding and positioning, marketing communications (including digital), and experiential strategy.

    Close

    Understanding Hospitality, Event and Tourism Experiences

    This module allows you to build work-based skills in hospitality, event and/or tourism management that are underpinned with relevant theory. It opens with an introduction to key design and experience theories and concepts such as: the experience economy; service encounters; experience escapes; the tourist gaze; co-creation; and symbolic interactionism. You will examine key management functions and consider these in the context of specific hospitality, events or tourism, in an authentic experiential setting. 

  • Core Modules
    Close

    Tourism, Globalisation and Business Strategy

    This module develops your understanding of the relationship between the global political economy and strategic management challenges facing diverse tourism businesses and destination organisations. Drawing on different theoretical perspectives and applied case studies from political economy and international business the module provides you with a thorough understanding of diverse strategic management issues faced by the various firms and organisations working across the tourism industries. You will develop the appropriate knowledge and skills to be able to make complex business decisions across a range of economic, political and commercial contexts in tourism in the light of the various strategic management challenges faced by tourism firms and destinations operating in diverse global business environments.

    Close

    Finance for Hospitality, Events and Tourism

    This module is aimed at those of you who are not majoring in accounting or finance but who are studying accounts and finance as part of their programme and is particularly focused on the Experience Economy cluster – Hospitality, Events and Tourism industries. It aims to ensure you understand and are able to construct a set of financial statements, evaluate performance, and have an understanding of planning and control frameworks as well as develop your understanding of the concepts, principles and ethical considerations on which good financial decisions are based.

    Close

    Leadership in Hospitality, Events and Tourism

    The aim of this module is for you to examine theories and practices related to effective leadership within Hospitality, Events and Tourism.  You will cover a range of different leadership theories and their relevance to, and impacts upon, organisations and employees. The module is designed to further support your development as an effective manager through the critical analysis of current theories and practices associated with leadership in the challenging environments faced by the fast-changing make-up of hospitality, events and tourism organisations.

    Close

    Professional Practice in Hospitality, Events and Tourism (Mental Wealth)

    The module builds on the mental wealth level 4 module and is designed to expand your awareness and development of transferable skills required for your future career in their respective experience industries. This includes producing CVs and covering letters, constructing a professional development plan and reflecting on current professional skills as well as identifying areas of development and creating a career development plan. The module introduces you to the importance of understanding careers in the HET industries and the link to your academic studies. 

    Optional Modules
    Close

    Professional Development in Practice - Internship

    This module provides you with the opportunity to engage directly with industry through volunteering initiatives and short internships. It therefore offers you the opportunity to apply the skills and knowledge developed through your first year of study as you strive to become professional, employable graduates.

  • Optional Modules
    Close

    Optional placement

    This course offers the opportunity of year-long placement between years two and three. If you choose to take this option, you'll spend your third year on a placement with a relevant company or organisation, adding valuable practical experience to your growing academic knowledge.

    There is also the option of a 12 month international internship (between L5 and L6) will be offered to students who are able to participate in working in China, Brazil, Thailand; US; Paris and Marseille.

    The extra placement year means it will take four years to complete your studies, instead of three.

  • Core Modules
    Close

    Entrepreneurship and Innovation in the Experience Economy (Tourism, Hospitality & Events Industries)

    The module will develop your understanding of the unique production - consumption characteristics in the experience economy and the implications for entrepreneurship and innovation. You will develop the knowledge, confidence and skills to conceive, develop and communicate a business proposal in the light of emerging market trends, technological change and new developments in the tourism, hospitality and events industries.

    Close

    Exploring Professional Practice in Hospitality, Events and Tourism (Mental Wealth)

    This module aims to provide you with the necessary skills that bridge your academic gains into the workplace. This is completed through examination of and participating in various types of recruitment methods such as Assessment Centre; to assess and develop the soft skills that make them more marketable, ready and sustainable for the industrial revolution. 

HOW YOU'LL LEARN

HOW YOU'LL BE ASSESSED

CAMPUS and FACILITIES

Docklands Campus

Docklands Campus, Docklands Campus, London, E16 2RD

WHO TEACHES THIS COURSE

The teaching team includes qualified academics, practitioners and industry experts as guest speakers. Full details of the academics will be provided in the student handbook and module guides.

YOUR FUTURE CAREER