MA Global Football Journalism

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Media and Journalism

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Fees and Funding

Here's the fees and funding information for each year of this course

Overview

WHAT YOU'LL LEARN

MODULES

  • Core Modules
    Optional Modules
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    Broadcast Journalism

    This module will equip students with the essential skills necessary to work as journalists in a television or radio newsroom. Following an introductory stage during which we will cover broadcast regulation, students will look at some of the best practice available in this area, before being familiarised with some of the techniques and technology of broadcast newsrooms. They will then be coached on how to research, write and produce reports for both radio and TV, before producing and delivering their own broadcast content.

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    Media and Marketing Communications

    The relationships between media and advertising are changing profoundly as they converge across digital platforms. Once settled relationships are being disrupted as advertising becomes more integrated within media and yet also more decoupled as advertising systems track and address users directly. A multi-layered convergence is underway: a convergence of marketing communications and media across corporate arrangements, production practices and identities, cultural forms, and relationships with users. This module explores the changing relationships between advertising, public relations, media and other environments where promotional communications occur, such as retail, fashion, music, sports and digital outdoor screens.

    The module considers changing relationships between brands and communications across media industries and practices and draw on a range of practitioner, industry, academic, regulatory, civil society and critical perspectives. The module brings together knowledge and capabilities to serve those seeking to work in branded content and digital marketing as well as those interested in investigating promotional screen industries, practices and promotional cultures. The module draws on media industries analysis, social and cultural theory, political economy, business, law and a range of contemporary critical and theoretical approaches to marketing communications. It combines practical training with investigation and study of relationships between public relations, marketing communications and media.

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    Investigating Media and Communication Industries

    This module examines the media and creative industries and explores their organisation and institutional arrangements, their media forms, products and services, work practices and cultures, as well as their convergence, hybridisation and transformation. This is a module about the political and economic organisation ('political economy') of the media with particular reference to western industrial democracies but including study of global media industries and comparative media systems.

    This module provides you with a broad understanding of the ways in which different media industries have developed, the way they have been structured, organised and controlled, and the ways they have developed relationships with audiences, users and co-creators. The module focuses on the transformation of media and communication industries and investigates themes of convergence, globalisation and digitalisation of public media.

    Methods of theorising the relationship between technology, the media and society are also explored by examining technical innovation in the production, distribution and consumption of various media forms and formats. The management and organisation of media industries is examined, drawing on theories of political economy, cultural economy, and theories and approaches in media studies, business studies, sociology and cultural studies.

    The module also examines work practices in the cultural and creative industries and the competencies and behaviours required to work successfully within these. The module provides support for you in work placement/study activities and in presenting and preparing yourselves for your careers. You will complete a Career Development Project, producing a portfolio which may include reporting on an external work placement, a work project based on their own professional practice, or an alternative research project.

HOW YOU'LL LEARN

HOW YOU'LL BE ASSESSED

CAMPUS and FACILITIES

Docklands Campus

Docklands Campus, Docklands Campus, London, E16 2RD

WHO TEACHES THIS COURSE

The teaching team includes qualified academics, practitioners and industry experts as guest speakers. Full details of the academics will be provided in the student handbook and module guides.

YOUR FUTURE CAREER