MA International Fashion Business
Arts and Digital Industries
This course will provide you with up-to-date
management skills in the context of fashion.
You will embark on an innovative curriculum
which balances theoretical constructs with
practical commercial solutions. In addition to
formal learning and teaching, you will engage
with industry professionals, live projects, guest
speakers and overseas trips to ensure a rich
and varied experience.
You will have the option to graduate with one
of two pathways, marketing management or
luxury branding, depending on your individual
interests and choice of modules.
Guest speakers from Paul Smith, Burberry, Kanye West Studio (Milan) and LOVE magazine.
An opportunity to graduate with two pathways, an MA International Fashion Business with Marketing Management or Luxury Branding.
How you'll learn
Our Fashion & Textiles department organises overseas trips every year. You’ll be able to participate in a study trip to Paris during Premier Vision Week, giving you an insight into new trends and technology.
Our ethos is "learning by doing" - you learn more through practice. Both luxury and marketing modules will be run with input from industry professionals. Luxury branding agency Grain Creative and fashion company Yulan Creative are two active collaborators with the UEL Fashion Marketing team and have run several fashion projects with us over the years.
Our fashion students have worked in roles such as buyers, assistants to campaign managers, fashion magazine journalists and PR managers. Their employers have included companies like Marks and Spencer, Topshop, John Galliano, Free People, Adidas.
You’ll study in our beautiful, waterside Docklands campus. Situated in east London’s creative heartland, with its pop-up artistic stores and design trade fairs, it’s a fashion hotspot guaranteed to inspire you.
We would normally expect you to have Grade C in GCSE English and Maths.
What you'll learn
You’ll then focus on specialist areas including Fashion Marketing, Public Relations or Luxury Brand Management. All modules are developed with input from seasoned fashion and marketing professionals. Our Fashion Marketing lecturer Kent Le, for instance, also works for fashion branding agency Grain Creative and has done projects for John Lewis, Devotion New York and Elizabeth Emmanuel.
There is the opportunity to gain invaluable work experience in fashion as an integrated part of the course. We have a fantastic list of industry contacts and placements ensuring you’ll be able to apply your studies into practice and boosting your CV.
What you'll study and when
- International Fashion Business &
- Fashion Buying with Trends Forecasting (core)
- Fashion Consultancy Project/Internship
- Fashion Marketing & Public Relations or
- Luxury Brands Management
How you'll be assessed
We assess you via your presentations, essays, research projects and a dissertation.
Your future career
of fashion management roles, including
buying, marketing and public relations. You
will gain an advanced skillset specific to either
marketing management or luxury branding,
depending on your interests and career
goals. This course is also suited to those
looking to gain skills relevant to a career in
costume design, fashion media and