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Fees and Funding

Here's the fees and funding information for each year of this course

Overview

This course will provide you with up-to-date management skills in the context of fashion.

You will embark on an innovative curriculum which balances theoretical constructs with practical commercial solutions. In addition to formal learning and teaching, you will engage with industry professionals, live projects, guest speakers and overseas trips to ensure a rich and varied experience.

You will have the option to graduate with one of two pathways, marketing management or luxury branding, depending on your individual interests and choice of modules.

What makes this course different

Guest speakers

Guest speakers

Be taught by industry practitioner, Kent Le who currently works for branding agency Grain Creative and has done projects for John Lewis, Devotion New York and Elizabeth Emmanuel. We also have guest speakers from Paul Smith, Burberry, Kanye West Studio (Milan) and LOVE magazine.

Degree flexibility

Degree flexibility

An opportunity to graduate with two pathways, an MA International Fashion Business with Marketing Management or Luxury Branding.

Overseas trips

Overseas trips

Every year we organise different study tours such as our annual February trip to Premier Vision Trends Show in Paris.

WHAT YOU'LL LEARN

You’ll start the course with International Fashion Business & Management module, which gives you a broad and complete understanding of the fashion industry from fashion supply chain to managing fashion talents in one of the most exciting industries in the world!

You’ll then focus on specialist areas including Fashion Marketing, Public Relations or Luxury Brand Management. All modules are developed with input from seasoned fashion and marketing professionals. Our Fashion Marketing lecturer Kent Le, for instance, also works for fashion branding agency Grain Creative.

There is the opportunity to gain invaluable work experience in fashion as an integrated part of the course. We have a fantastic list of industry contacts and placements ensuring you’ll be able to apply your studies into practice and boosting your CV.

DOWNLOAD COURSE SPECIFICATIONS

MODULES

  • Core Modules
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    International Fashion Business & Management

    The module aims to develop student skills in analysing and articulating individual creative practise competencies, in order to satisfy identified opportunities to realise their value. The module will focus on building relevant applied ‘business’ skills in market research, project management, funding applications, budgeting, risk assessment and dissemination. Students will engage with current theories and practises of entrepreneurship, mentoring, networking and collaborative working.

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    Trends Forecasting and Fashion Buying

    The module will provide opportunities for students to study trends forecasting and use the outcomes to predict and develop buying strategies. Students will analyse international supply chains in the fashion sector and build knowledge of relevant business models through research and case studies.

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    Fashion Consultancy Project/Internship

    This module will provide an opportunity for the students to:

     

    • Plan, prepare and undertake a master-level work placement (minimum 10-week maximum 12-week) in industry that is pertinent to their career objectives.
    • Research, identify and pursue appropriate realistic placement / employment

    opportunities.

    • Enhance professional practice through experiential understanding and development of employability and practical skills.
    • Recognise and report on their understanding of various roles within a professional team.
    • Give opportunity for networking environments that may lead to a mentorship/sponsorship.
    • Record and reflect upon experiences whilst on placement in order to enhance their ability to contextualise the working environment.
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    Fashion Marketing and Public Relations

    The overall aims of the module are:

     

    • To enable students to acquire expertise in developing cross-cultural fashion

    marketing & PR strategies to extend their range of marketing communications

    understanding both to deal with global marketing situations in non-domestic markets and the impact of global competitors on the domestic market;

     

    • To promote an understanding of the strategic factors determining the extent to

    which standardisation in strategy and implementation is appropriate for success in

    international markets;

     

    • To enable students to develop a sophisticated understanding of the formulation

    and implementation of integrated global marketing and PR plans and associated activities.

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    Luxury Brand Management

    The overall aims of the module are:

     

    • To understand the key concepts and principles of luxury brand management
    • To understand the relevant environmental factors impacting the luxury market, current

    trends and new marketing approaches.

    • To understand contemporary issues in terms of luxury management and marketing
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    Fashion Business Research Report

    This module aims to:

    • Enable students to identify a research topic in the context of International Fashion Management
    • Explore the literature relevant to the research
    • Develop a research methodology to test their proposal using appropriate data

    collection methods

    • Examine research findings and analyse, synthesise and critically appraise.
    • Enable students to work with high personal effectiveness to submit an academic

    dissertation

    • Enable students to reflect on their own development and career aspirations using the reflective journal as a tool.
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    Professional Life: Advanced Fashion Portfolio (Mental Wealth) FT7020

    The aim of this module is to enable the student to experience professional engagement in a context relevant to their individual practice or chosen career path within the subject area. Professional engagement can take place within a wide variety of contexts. For example, the student may choose to design and manage a live project, submit for a competition, design and run a workshop or digital campaign.

HOW YOU'LL LEARN

You'll be taught by a range of staff, many of whom are practitioners in the area they teach. The MA programme is led by industry practitioner Kent Le who has done various projects for Conde Nast, Burberry and Elizabeth Emanuel. Your classes also benefit from a wide range of industry speakers, both in house and in agency, to give you insight into the fashion world. 

Some of the assessments focus on practical skills and are presented as 'live or simulated briefs'. This ensures that the practice-led teaching is relevant to industry and practice. Our staff are  well placed to take advantage of a range of professional networks and industry contact. Some industry projects have led to successful students placement and full time employment such as our internship scheme with luxury brand Temperley London.

When not attending timetabled lectures or workshops, you will be expected to continue learning independently through self-study. This will typically involve skills development through online study, reading journal articles and books, working on individual and group projects and preparing coursework assignments and presentations. Your independent learning is supported by a range of excellent facilities including online resources, specialist facilities, such as edit suites, the library, the full Microsoft Office software, including MS Teams, and Moodle: our Virtual Learning Environment.

Our academic support team provides help in a range of areas – including learning and disability support.

When you arrive, we'll introduce you to your personal tutor. This is the member of the academic course team who will provide academic guidance, be a support throughout your time at UEL and who will show you how to make the best use of all the help and resources that we offer. 

Each year you will spend around 300 hours of timetabled learning and teaching activities. These may be lectures, workshops, seminars and individual and group tutorials. For Level 7, self-directed study is expected. 

The approximate percentages for this course are:

Year 1: scheduled teaching - approx. 300 hours; guided independent study - 1,500 hours.

Your individualised timetable is normally available within 48 hours of enrolment. Whilst we make every effort to ensure timetables are as student-friendly as possible, scheduled teaching can take place on any day of the week between 9.00am and 6.00pm. 

To give you an indication of class sizes, this course normally attracts around 30 students a year. We have our own baseroom for group work and collaborations.

The teaching team includes qualified academics, practitioners and industry experts as guest speakers. Full details of the academics will be provided in the student handbook and module guides.

HOW YOU'LL BE ASSESSED

We assess you via your presentations, essays, research projects and a dissertation. 

The approximate percentages for this course are:

  • 100% coursework.

There are no exams required.

CAMPUS and FACILITIES

Docklands Campus

Docklands Campus, Docklands Campus, London, E16 2RD

WHO TEACHES THIS COURSE

The teaching team includes qualified academics, practitioners and industry experts as guest speakers. Full details of the academics will be provided in the student handbook and module guides.

Kent Le

Kent Le is a highly experienced Fashion Marketing consultant and educator, Australian Government’s 2011 Endeavour Award holder and a Chevening Scholar

Read more

What we're researching

At the University of East London we are working on the some of the big issues that will define our future; from sustainable architecture and ethical AI, to health inequality and breaking down barriers in the creative industries.

Our students and academics are more critically engaged and socially conscious than ever before. Discover some of the positive changes our students, alumni and academics are making in the world.

Please visit our Research section to find out more.

YOUR FUTURE CAREER

Graduates will be qualified to take on a range of fashion management roles, including buying, marketing and public relations. You will gain an advanced skillset specific to either marketing management or luxury branding, depending on your interests and career goals.

This course is also suited to those looking to gain skills relevant to a career in fashion media management, merchandising, planning and public relations.

Explore the different career options you can pursue with this degree and see the median salaries of the sector on our Career Coach portal.