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American guidance counsellors give UEL glowing reviews

Visitors praise University’s facilities, students and courses

American guidance counsellors gave the University of East London (UEL) glowing reviews recently during a stop on the British Council’s prestigious ‘Counsellor Tour’.

The British Council, the UK’s international organisation for cultural relations and educational opportunities, brings American school guidance counsellors across the pond every year to visit the UK’s top higher education institutions.

The American visitors are considered ‘key influencers’ within their sphere of work – helping American pupils map out routes into higher education, which, increasingly, may include studying in the UK. The 37 American counsellors who visited UEL represented a range of schools located across the US.

UEL showcased the best of its Docklands campus over two-and-a-half hours. The Americans liked what they saw.

Rachel Coates, an independent counsellor from Brooklyn, New York, said, “The location is really amazing in this part of the city, and the university is way more diverse than any of the places we’ve been to so far. You have some amazing programmes here that everybody is interested in.

“The students are great. We’ve been very well hosted and they’ve interacted with us in a very open way, and that’s been great.”

The Docklands tour kicked off with a greeting from Professor Nora Colton, Deputy Vice-Chancellor (Academic), at the Hub. The group then toured SportsDock, where they met with representatives from UEL’s schools during a fair that included interactive demonstrations and examples of top-notch student work. The visitors also met a selection of UEL’s sports scholars, many of whom compete on a national and international stage.

American students studying at UEL also participated in the tour, answering questions and giving their compatriots the inside scoop on the UEL experience.

Professor Colton told the delegation it was a pleasure for UEL to host them.

“I think you’ll find UEL has a nice American mix of UK higher education and a lot of innovation, and that’s really what makes us exceptional,” she said. “We are a modern university and very student-focused.”

David Slater, a counsellor in Boulder, Colorado, said he could definitely see himself recommending UEL to one of his students. Americans who want to play sports as they pursue a degree but aren’t the right fit athletically for US universities could be a good match, he said.

He said, “I was impressed with SportsDock and that whole programme.”

Paulina Achramowicz, UEL International Student Recruitment’s Regional Manager for USA and Canada, said, “Counsellors are an integral part of recruiting international students to UEL.

“At a time when we are rapidly growing our recruitment from North American, this was a fantastic opportunity to learn how to better align our admissions practices with the expectations of undergraduate applicants.”