Dr Jackline Mutugi
Senior Lecturer
Marketing, HR, Leadership and Strategy
Department of Business Entrepreneurship & Finance , Royal Docks School Of Business And Law
Areas Of Interest
- Social marketing - use of marketing in changing behaviour
- Consumer behaviour
- Entrepreneurship
- Psychology of marketing among other areas
MODULES
- Foundations of Marketing - MK4003
- Digital Marketing - MK5020
- Strategic Marketing Management
- Academic Skills for Business
- Dissertations Supervision
- Applied Business Projects
Publications
The last four years of publications can be viewed below.
Full publications list
Visit the research repository to view a full list of publications
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