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BA (Hons) Hospitality Management

Course summary

This course is subject to validation.

Working in the hospitality industry is all about giving people a truly memorable experience. Running a great restaurant, maintaining a beautiful hotel or putting on the best club nights makes for a rewarding and challenging career.

Our BA Hospitality Management degree will provide you with the knowledge and skills you need to thrive in a growth industry that employs approximately 1.9 million people in the UK alone.

UEL is conveniently located a short walk away from London City Airport and some of the capital’s most famous venues – including the Excel Centre and O2 Arena – and learning in London gives you access to some of the best hotels, restaurants and attractions in the world. Take a look at our own guide to East London to see what's nearby!

The course is designed to give you a great head-start in your career; it is accredited by the Institute of Hospitality and you’ll enjoy placements and guest lectures held with industry leaders across the capital.

You’ll have a choice to study the core BA, or one of two targeted pathways – International Hospitality Management and Hospitality Entrepreneur – that allow you to focus on the global hospitality sector or entrepreneurship in the hospitality industry.

Contact us

If you have any questions, talk to a member of our Applicant Enquiries team on +44 (0) 20 8223 3333 or email

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Choose your pathway

You can choose to study the core BA or one of our specialist pathways: International Hospitality or Hospitality Entrepreneur. The International pathway includes a year abroad, while Hospitality Entrepreneur gives you training in starting your own business.

Make the most of London

You’ll be studying in one of the best locations in the world for the hospitality management business, and you’ll enjoy fact-finding trips to some of the capital’s most iconic locations as part of the course, from the ExCel Centre to the Olympic Park.

Professional experience

Study work-based projects, learn from guest speakers, visit exciting events organisations throughout the capital and build your professional portfolio.

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What you'll learn

The course covers a wide range of topics that are essential for a career in hospitality management, as well as broader themes in business management that will root your understanding of hospitality in the wider business environment, helping you to remain flexible in the job market and contribute more to your employer.

During your degree you may choose to study one of the following pathways:
BA (Hons) Hospitality Management
BA (Hons) International Hospitality Management
BA (Hons) Hospitality Entrepreneur

The first and second years are the same for all pathways and you’ll be able to choose your specialism after completing the second year. If you choose the International Hospitality pathway, you will study for an extra year, taking a year-long placement at one of our overseas partners after the second year. If you opt to study the core BA you will go straight into your final year and choose between a Research Project or Consultancy Project. Opting to take the Hospitality Entrepreneur pathway will ensure you study the Enterprise Project module, giving you practical training in establishing and running your own hospitality business.

Course structure
The first year is focused on building your key skills in hospitality management while cementing the basics of good business, such as people management and marketing.

In the second year, you will study core modules that cover different practical aspects of hospitality management, including service delivery, finance, leadership, and food and beverage management. You will also have the chance to choose from a number of optional modules that allow you to focus on themes such as e-business, destination marketing, social media or events. You will also have the option of undertaking a work-based project that takes the form of a real internship at one of our industry links.

The third year is the overseas placement year for International Hospitality students or the final year for those taking the core BA or Hospitality Entrepreneur pathways. In this year you will focus on an individual Research Project, Consultancy Project or Enterprise Project (for Hospitality Entrepreneur students), giving you the chance to apply your skills to a practical project of your choice. You will also study core modules covering innovation and enterprise, conferences and events, and food culture with further optional modules to choose from.

What you'll study and when

  • Tourism and Hospitality: Concepts and Approaches (Keystone)
  • People, Organisations and Management
  • Service Sector Marketing: Principles and Practices
  • The Business Environment for Hospitality, Tourism and Events
  • Hospitality Management and Service Delivery
  • Finance for Tourism, Hospitality and Events
  • Food and Beverage Management
  • Leadership and Entrepreneurship in the Service Sector
  • Research Methods
  • Understanding Tourism, Hospitality and Event Experiences
  • E-Business and Web Design (option)
  • Managing the Impacts and Implications of Events (option)
  • Destination Marketing (option)
  • Social Media Communications in the Service Sector (option)
  • Celebration, Ritual and Culture in the Events Industry (option)
  • Work based project via student internship (option)
If you choose to study the International pathway, you’ll be able to take a year-long placement between years 2 and 3 at one of our partner institutions in countries including USA, South America and Asia.

The placement year can be invaluable in exposing you to real-world practice and giving you the chance to apply the skills you’ve developed in your first two years. Students also find the experience personally rewarding through exposure to new cultures and the chance to meet new people. A placement abroad is also a fantastic indicator to future employers that you are proactive and open to new challenges, as well as demonstrating that you have gained practical experience during your degree.
  • Research Project OR Consultancy Project OR Enterprise Project (Capstone)
  • Innovation and Enterprise in the Service Sector
  • Meetings, Incentives, Conferences and Events (MICE)
  • Sport and Event Tourism
  • Food, Society and Culture
  • Visual Merchandising and Psychology (option)
  • Gastronomy (option)
  • Financial and Revenue Management (option)

How you'll be assessed

Assessment will be based on practical and vocational skills as well theoretical knowledge. As a result you will be assessed through a variety of methods, ensuring different aspects of your skill set are acknowledged and rewarded – these methods include; coursework, essays, examinations, industry-related practice, presentations, project work, practical reports, portfolio development and group work.

The variety of assessment techniques also ensures you are exposed to different ways of working that will be useful in your future career; keeping a portfolio and working on projects are natural ways of working in industry that will be encouraged during your studies.

How you'll learn

We pride ourselves on giving students a fantastic experience and great support from day one. We’re an inclusive university with a close-knit community of students and our teaching reflects that. Teaching is delivered through a diverse range of methods, not only to develop your different skills but also to enrich the learning experience. As well as traditional seminars and lectures, you’ll have the chance to go on field trips across London, learn from guest speakers and gain useful, practical experience.

Ultimately, hospitality management should be fun and give you the chance to express your creative ideas in a professional environment – we want your student experience to be as great as your future customers’ will be.

When you begin this course you’ll join a cosmopolitan community of students in small classes to learn the fundamentals of the subject through a mixture of lectures, seminars and workshops. In addition to formal teaching time, you’ll be expected to put in independent study to enhance your learning, supported by our online digital materials, handbooks, notes and other resources.

London is one of the greatest hospitality and culture hotspots in the world and we have connections with many major organisations in the industry across the capital. We’re privileged to share the region with major players including:

The Excel Centre – London’s major events and conference venue
The O2 Arena
The Olympic Park
Westfield Stratford
Stratford Circus

Our students also have access to many of the thousands of recognisable names throughout the capital and our links with industry stretch across the world. When you’re not observing professionals in action, we’ll be bringing them to you with a programme of regular guest speakers who will keep you informed and inspire you for the career that lies ahead of you.

Your future career

The hospitality industry is global, enormous and growing. A huge variety of different organisations require hospitality management, from small bars and restaurants to global hotel chains and airlines. That’s what makes working in the industry so special; you’ll have the opportunity to work across multiple sectors and give life-changing experiences to thousands of people.

The service sector is the largest sector in the world’s economy and short of good quality managers – exactly the skills gap that this course is designed to fill. The course will give you the skills and experience you need to work in a wide range of exciting businesses, while giving you the industry contacts and guidance that will help you make the first step into a rewarding career.

The course’s International Hospitality pathway gives you an opportunity to experience hospitality management overseas and spend an entire year on placement, equipping you for an international-facing role. Alternatively, the Hospitality Entrepreneur pathway includes an ‘Enterprise Project’ module that will give you experience in establishing and developing your own business ideas.

Whichever path you take, this accredited course will thoroughly prepare you for a challenging role in a competitive industry. We place emphasis on a vocational approach to teaching, allowing you to develop a wide range of employability skills through experience and training. We also have a superb employability team that works with students to find placements, projects, graduate schemes and full-time employment, combining careers advice with practical training in interview technique and CV writing.

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Meet us in your country

Our international team travel overseas regularly to meet prospective students and attend recruitment fairs. Our academics also give regular lectures overseas and are happy to speak to prospective students. In addition, we have a large worldwide network of advisors who can provide guidance and support with applying to study at the University of East London

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