Business requires products that add value to the business portfolio. Digital media can be used to produce business artefacts with sophisticated interfaces. The BSc Digital Media Technologies applies computing and Digital Media Technologies to the interface design of business systems to enable students to build such professional multimedia products; products that have purpose and definition within the business arena.

The majority of digital media programmes examine digital media technologies from an artistic perspective or from a computing technology perspective. This programme at UEL offers the student the ability to focus digital media technologies within a business perspective and concentrates on the production of usable and cost effective systems that use digital media as an interface component.

This programme at UEL allows you to:

• Make an immediate contribution in employment
• Develop a range of skills, techniques, personal qualities and attributes essential for successful performance in professional working life and future studies.
• Gain necessary team player and team manager skills
• Produce and exhibit a major digital media product for business purposes
• Understand and be aware of the current issues in the development of digital media interfaces.

Get more than one qualification

• It is also possible for students undertaking part time study to enter this overall programme by completing the professional awards that make up the foundation element to this overall programme.

The first year introduces you to:

• image manipulation
• fundamentals of digital media
• digital media design principles
• skills for success in academic learning
• web techniques
• multimedia professional practice.

The second year allows you to focus on the

• Systems development aspects of digital media
• Ascertaining the requirements of the digital media product.
• Double weighted group project enables you to put the theory into practice and develop digital media for a client within an business environment

The final year enables you to specialise along your own preferences with four modules to be taken from

• Cultural interpretation
• Evaluation techniques
• Ethical and Professional issues
• Marketing, economics and advertising
• Back end systems
• Current issues in digital media
• Usability
• Security

Produce a group and an individual project

• • The other two modules in the final year are a group project workshop and an individual project where you can further your specialism both theoretically and practically.

The teaching and learning strategy will be based on

• an emphasis on a student centred approach
• Traditional learning environments

Lecture will be used to present information, general principles, applications and methods and will be enhanced by support activities including tutorials, problem solving, laboratories, group work and projects.

Learn in a format that suits you

• The traditional method of delivery based on the two semester and year structure.
• Day or evening classes.
• Evening Attendance.
• Weekend Attendance.
• Earlybird.
• Short Programme structure.

All modules can also be taken individually, in which case, a certificate of achievement may be awarded.

All modules are assessed by criteria referenced learning outcomes and each learning outcome will be assessed.

• Practical assessment - The majority of modules have assessment of practical work
• Theoretical assessment - By Tests, essays, and examination
• First year Assessment - No exams in the first year
• Project assessment - There are three major projects that give you the opportunity to express yourself creatively within a business environment.

Students are encouraged to take up the offer of a summer industrial placement between the second and final years of the programme enabling you to gain the valuable working experience so necessary in finding a real job at the end of the programme. The projects and workshop also have an element of industrial experience attached to them and students are encouraged to pursue practical work for the real world clients that support the programme.

In addition to the opportunities specified above students are also encouraged to pursue their individual specialisms and interests within an academic framework.

This programme enables students to be marketable in the employment arena. Students benefit from the industrial experience gained and may even be offered employment directly through the links forged on placement or on workshop / project work. The programme will apply for CEng partial exemption from the British Computer Society entrance examination on the first graduation of its students. Design skills gained on this programme may be transferred to a number of design areas within computing.

Digital media design, production of digital media, business user interface design, the use of digital media within business, innovative interface design for business products.

New challenges; working in groups; applying your knowledge to real world situations; manipulating graphics, sound, video, computer games on the computer; showing your skills as a computer interface designer.

To pursue a career within the computer interface field but wish to apply your knowledge to the lucrative field of business applications and products.

This programme will enable you to be employed as a professional within the computer industry or digital media industry specialising in the application of digital media skills to business product; As a manger of development teams that produce digital media products for business purposes; as a general interface analysts/developer within the computer/business industry.

The programme will also equip students with the knowledge and skills necessary to pursue further education at Masters Degree level. The programme will apply for partial CEng exemption from the British Computer Society on the graduation of its first intake of students enabling students who graduate from this programme will be eligible for full membership of the British Computer Society after an initial period of employment.

On entry to the programme you will be assigned a personal tutor who will be available to you to guide you and to answer any general questions about the programme or the university that you have.

Academic staff provide you with the backup necessary to gain the technical skills necessary to engineer computer games. Skills zone staff help you adapt to the requirements for university education and can provide additional services if necessary to overcome any language or general skills problem that you may think that you have.

This programme enables students to be marketable in the employment arena. Students benefit from the industrial experience gained and may even be offered employment directly through the links forged on placement or on workshop / project work. The programme will apply for CEng partial exemption from the British Computer Society entrance examination on the first graduation of its students. Design skills gained on this programme may be transferred to a number of design areas within computing.