Graphic Design with Photography is a combined degree programme delivered at Linton Education Group, Malaysia.

The programme has equal emphasis on both Graphic Design and Photography.

Graphic Design is a generic term given to visual communication in the public domain. Based originally in print media, the practice has moved from being paper and book publication orientated to new digital media platforms. Graphic Design is associated with most aspects of information design and advertising. During the 20th century, the term 'Graphic Designer', has been applied to mean a creative professional who is responsible for producing visual material seen in the public domain. The ability to work, with other designers across a number of media is increasingly in demand by the industry.

Photography has a strong history and tradition that has helped shape societies attitudes over much of the last two centuries both within the fields of contemporary art as well as design and communication. If anything the importance of the medium is becoming more crucial in all aspects of commercial and creative practice with the development of global mass communication.

Photography at UEL develops from traditional darkroom and studio practice. It enables students to develop a sound knowledge of the medium, both practical/commercial and theoretical as well as exploring their own creative and imaginative language. Because of this approach it is possible for students to grow and expand their practice into related practices like; print, film, video and digital media.

The programme is 'Discourse and Practice' based. It delivers teaching of skills as integrated with theory, seminars and visual assignments that have written reports and presentations, included within the studio environment. Students develop creative thinking, research methodologies and technical skills during level one of the programme,. At level 2 students experience working in groups on live and simulated projects to enhance their professional understanding. In level 3, the final year, the student identifies and proposes a body of visual independent work, with the support of their programme tutors. Throughout the programme, there is a keen focus on publishing and presenting the students work to the external world through online new media and self publishing, exhibitions.

The programme can be studied full-time for 3 years or in a part-time mode. 

The learning environment is centred on the individual, with Learning outcomes directly aligned with the assessment criteria, and following headings outline the components within the teaching and learning strategy.

Group Projects

Programme work where you work as part of a team with a group of your peers

Studio Project work

Studio based work undertaken by an individual or group of students in collaboration with project tutors. It includes an intro briefing, discussion on progress and development of ideas

Professional Practice

Students are encouraged to develop a strong ethos and understanding of professional practice; this can take the form of work placements, study visits, exhibitions, international exchanges, visiting professionals talks, etc.

Self-Initiated work

ese are structured projects based on your own written proposal, agreed and discussed with your programme or module tutor with agreed aims and outcomes.

Seminars

These are small mixed sessions (from one or more area, or year group), discussing a project or contextual issue and sharing views and experiences.

Lectures

up teaching of your year or with other year groups at the same time, usually around a particular topic delivered by one or more tutors

Workshops

Practical demonstrations and hands on learning takes place, as well as facilitation of your own self-initiated projects. Introductory workshops are normally undertaken in relation to project work as part of the module. Later in the programme, project proposal forms identify your needs and these are agreed with your pathway staff and the technical demonstrators. These are available in keeping with access and entitlement as well as satisfying Health and Safety requirements.

Study visits

These are trips to external venues such as museums or relevant places often as part of a module or project but can be whole year groups with tutors identified as responsible for the visit.

The programme has a mixed menu of 20 and 40 credit modules which vary in their assessment.  Students will be required to present work for assessment in the form of exhibition, portfolio presentation, oral presentation or in the form of an evaluative learning journal, report or essay.

20 credit modules are assessed at the end of each semester and 40 credit modules are assessed at the end of each year, with the marks from year 2 and 3 used to formulate the final degree award.

The programme contains a professional practice module, which enables students a variety of opportunities to undertake or engage in aspects of the professional arena.  This includes visits from renowned professionals and can include any work placements, international exchanges or exhibition opportunities, study trips.  These are monitored through a self evaluation/ learning journal of the experience.

Project work, both individual and as part of a group forms a major aspect of the programme.

This programme will provide the opportunity to engage in a creative community that extends beyond the classroom. Students on this programme will be able to experience both the professional environment and the culture of creative industry through field trips, industry visits, live projects, and exhibition of their own work in a external environment. In addition students on this programme will work with new media technology within the virtual communities of creative practice using web2.0 environments for research, development, networking, presenting and negotiating the professional environment.

• Typography
• Photography
• Video Film/DVD practice, scripting and directing
• Web Design
• Interactive Design
• Design, Cultural and Critical Theory
• Corporate identification and brand identity
• Art Editorial Design, Design Publishing Page Layout and Computer-editing
• Advertising and Campaign strategies
• Information Design
• Photography: Art, Commercial, Fashion
• Film and video
• Digital media
• Animation
• Visual communication
• Media

• Working with a particular visual media
• Recognising and following advertising and media
• Having an awareness of brand identities
• Creatively exploring a visual media
• Working individually, but also to be able to work in teams
• Contributing to challenges of communication in the public domain
• Having an interest in applying skills in media practice to 'real' outcomes

• to develop and apply visual skills within a range of graphic media & illustration;
• to be equipped to join other creative practitioners in stimulating future employment within the Design profession;
• to participate actively in group working, at University and in practice;
• to be able to, potentially, contribute to the growing visual culture
• to be prepared to meet the practical and intellectual challenges of future demanding design assignments or project assignments;
• to work in an area that contributes to establishing the nature of future visual practice, in communication, and in relation to culture, attitudes and fashion;
• to enjoy, and be rewarded for, working in a media or skill in which you excel;
• to broaden and add to the existing body of knowledge of visual and graphic communication.
• to learn a range of different camera formats from SLR, medium format and new digital technologies.
• to develop a practical awareness of different studio lighting techniques, work with different photographic genres;
• to develop an understanding of the work of important practitioners historically and within the industry.
• to gain practical understanding of the relationship of new and emerging technologies on photographic processes.
• to have the opportunity to work with other creative, artists, and designers, fashion designers within the School and within the industry.

Graduates can gain student membership of the Chartered Society of Designers, participation in D & AD competitions and workshops, a placement and/or exchange and 'live' projects and working with professional designers, provides a breadth of experience. This is likely to give entry to a graphics career as an assistant or freelance designer, as an editor in a 'facilities house' or production company, an art editor or magazine designer, a corporate designer, art director, or advertising creative. Other Career opportunities can be sought in the photographic and image-related industries; Commercial Photography, TV and Film, Media, Archive/documentation, Advertising, Photographic illustration, Research, Post graduate, Artist or Designer.

Graduates can gain student membership of the Chartered Society of Designers, participation in D & AD competitions and workshops, a placement and/or exchange and 'live' projects and working with professional designers, provides a breadth of experience. This is likely to give entry to a graphics career as an assistant or freelance designer, as an editor in a 'facilities house' or production company, an art editor or magazine designer, a corporate designer, art director, or advertising creative. Other Career opportunities can be sought in the photographic and image-related industries; Commercial Photography, TV and Film, Media, Archive/documentation, Advertising, Photographic illustration, Research, Post graduate, Artist or Designer.

The Linton Education Group Mantin campus offers excellent recreational facilities for sports and social engagement. The university runs organized trips and regular university bus services to towns and centers in Malaysia. The School’s collaborative arrangement with the University of East London offers opportunities for travel and exchange to the UK.