Khalid Sharif established Ummah Foods in 2004. Through knowledge, experience and connections within the community and industry, Khalid started advising supermarkets and public sector bodies on Halal food, Muslim issues and minority communities.
Ummah Foods is a manufacturer of Halal food products and is becoming the >UK>’s leading supplier of specialist chocolates specifically made for those who place importance on the purity on what is in their food and how it is made.
Ummah Foods makes chocolate that is free from animal products and is manufactured in pure environments that do not risk contamination by alcohol or other products of concern to ethical and healthy eaters.
Ummah Foods would like to develop and re-design the packaging of a new launched product. Ummah Foods would also like to achieve a sustainable/environmental packaging.
Darryl Newport advised on the sustainability options for the packaging and directed this project towards the expertise of Paul Lighterness Product Design Lecturer. Paul Lighterness created a Liveproject for the Product Design Students with this SME lead, which fitted in to the Product Design Degree programme. Khalid Sharif created a small brief for the packaging project which Paul Lighterness developed in order for the students to come up with packaging developed concepts,which could then be taken forward by Khalid Sharif . The brief involved:
Outer packaging for Ummah product needs to be:
Darryl gave sustainable material advice, options on how he could approach this new product idea, and leads towards support of re-design and development on his product with UEL expertise.
Paul Lighterness - Offered product design expertise, gave support and direction to the Students on this packaging project. The> Product Design students working on three stages of Project – 1st Research, 2nd Concept Development, 3rd Final Concept and model making. An open exhbition at UEL was set up for the Ummah Fodds concept packaging design.
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Research Projects