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‌Apple. Orange. Blackberry. If the idea of managing and building brands like these excites you, then studying a Msc in Brand Management at RDBS could be the programme for you.

Studying Luxury Brand Management at RDBS

‌With a long history of teaching brand management programmes matching industry-based learning with academic excellence, UEL's Royal Docks Business School gives you everything you will need to fast-track your career. You will be studying within one of London's most diverse business schools, based in the heart of the capital's Docklands - just a few minutes from the UK headquarters of some of the most reputable global brands.

Aimed at recent business graduates or those looking to develop their knowledge and skills within a brand management role, you'll examine the role of strategic thinking in global marketing and brand management, and look at its relationship with integrated marketing communications and consumer brand research. You will also be introduced to methods of brand valuation within the context of financial management and reporting, and develop qualitative and quantitative analytical skills vital for any brand management role.

The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. The University of East London has joined forces with CIM to give our students the opportunity to gain CIM professional qualifications through their Multi Award Pathway (MAP). CIM qualifications are highly sought after by employers, and MAP alongside our own degrees, ensures we are equipping our students with the best opportunities for a successful marketing career. Find out more at: www.cim.co.uk‌

What's included

• Benefit from professionally accredited programmes tailored towards industry
• Learn from a dedicated team of lecturers and the industry elite
• Fast-track your professional career with our dedicated Employability Centre
• Add an international dimension to your undergraduate degree with our Study Abroad and Go Global programmes
• Apply your knowledge in practice through on-site industry field trips
• Study your programme intensively, part-time or through distance learning
• Take part in a work-based module and earn credits towards your degree
• Engage in a learning programme that's truly transformational, giving you the knowledge and opportunities to succeed in a global industry

Your future career covered

At the Royal Docks Business School we pride ourselves on giving you an unrivalled student experience - and one that will shape your place in the working world. With access to a rigorous academic knowledge base and the opportunities to apply that knowledge professionally, our degree programmes give you the best possible head start. And with career options opening doors to roles in brand management, marketing, advertising, public relations, consultancy or communications, there's never been a better time to get ahead.

‌‘I came here as an Erasmus student and absolutely fell in love with UEL. I returned to do the new Masters in Brand Management –it is fantastic. I was so surprised to see how passionate I became about brands. It prepares you for the work world and really allows you to get a foot in the door.’

Cristelle Delaporte, MSc Brand Management student