Andy Stevens is Senior Lecturer in Sports Management at the University of East London.

He is Combined Honours Leader for the Royal Docks Business School, and Module Leader for Sport Venue and Event Management, Entertainment Law, Events Management: Principles and Practice, and Event Marketing. 

Previous to joining the University of East London he worked for 15 years in the sport industry with the Anschutz Entertainment Group, The Football Association, SportBusiness Group, Mintel and Disability Sport Events. 

He is a Research Associate on the Doctor of Business Administration programme at Henley Business School, University of Reading.

Combined Honours Leader, Business School

Academic Advisor, Student Athlete Scholarship Scheme, Business School

• Events and operations management
• Sports marketing
• Stadium, arena and facility management
• Grassroots sports development

BA Events Management

MSc Sports Management

Doctor of Business Administration, Henley Business School, University of Reading

Academic journal articles 

Stevens, A. and Watkins-Mathys, L. (2006). The FA's role in developing five-a-side football: Strategic alliances with stakeholders. Managing Leisure. 11 (3), pp. 186–202.

Practitioner reports 

Stevens, A. (2009) Stadia and Arenas: Advanced Commercial Strategies. London: SportBusiness Group.

Stevens, A. (2008) Sustainable Sport. London: SportBusiness Group.

Stevens, A. (2007) Sport Security and Safety: Evolving Strategies for a Changing World. London: SportBusiness Group.

Stevens, A. (2007) Maximising Revenue from Ticketing and CRM. London: SportBusiness Group.

Stevens, A. (2006) Stadia and Arenas: Maximising Value from Venues. London: SportBusiness Group.

Practitioner journal articles

Stevens, A. (2010) Flexibility = Success. Sport Business International. 158, pp. 36–42.

Stevens, A. (2009) A Temporary Advantage. Sport Business International. 151, pp. 42–44.

Stevens, A. (2009) Shaping up to the 21st Century. SportBusiness International. 152, pp. 34–36.

Stevens, A. (2008) Ever Greener Games. Sport Business International. 137, pp. 36–37.

Stevens, A. (2008) Turf issues. Sport Business International. 136, pp. 59–60.

Stevens, A. (2008) Temporary perception. Sport Business International. 136, pp. 57–58.

Stevens, A. (2008) Securing the future. Sport Business International. 136, pp. 55–56.

Stevens, A. (2007) The SportBusiness Top 10: Stadia and Facilities. Sport Business International. 130, pp. 30–32.

Stevens, A. (2007) Turf to victory. Sport Business International. 125, pp. 48–49.

Stevens, A. (2007) Securing the future. Sport Business International. 125, pp. 46–47.

Stevens, A. (2006) Goodbye to paper? Sport Business International. 119, p. 50.

Stevens, A. (2006) Secondary sales, auction and futures. Sport Business International. 119, p. 49.

Stevens, A. (2006) To be or not to be – temporary or permanent structures? Sport Business International. 115, pp. 47–48.

Stevens, A. (2006) Defending you turf. Sport Business International. 115, pp. 45–47.

Stevens, A. (2006) Just the ticket – an electronic revolution. Sport Business International. 115. pp. 44–45.

Stevens, A. (2006) Making the most of your home. Sport Business International. 113, pp. 48–49.

Stevens, A. (2006) Standing out for the crowd. Sport Business International. 110, pp. 38–39.

Fellow of the Higher Education Academy